The Ultimate Guide to Site Speed & Performance

Everything You Need to Know About Optimising Site Speed & Performance for UX

Speed sits at the top of the UX hierarchy in terms of importance and is correlated with bounce rate, conversion rate, and, ultimately, your bottom line. You need to turn your attention to speed and performance optimisation for your customers.

In this white paper, you’ll discover the need to go further with your understanding and measurement of performance. Here are some of the things you’ll learn:

1. How site speed affects both users and search engines visiting your site.

2. A guide to the different speed metrics, what each one measures and which ones to prioritise.

3. Which elements have the biggest impact on speed, such as JavaScript and images, and how to tackle them.

4. Advice based on best practice and developing industry trends on how to optimise your site to make it faster for users.

And much more.

Chapters

The Importance of Site Speed

Chapter 1 of DeepCrawl's Ultimate Guide to Site Speed & Performance gives an introduction to the importance of site speed, and how it can impact search engines, users and conversions.

How to Measure Site Speed & Performance

In Chaper 2 of DeepCrawl's Ultimate Guide to Site Speed & Performance, learn about what the different speed metrics mean and measure, as well as methods for testing performance.

Site Speed Optimisation Best Practice

Chapter 3 of DeepCrawl's Ultimate Guide to Site Speed & Performance covers the elements that slow down sites the most such as images and JavaScript, and how to optimise them.

Mobile Speed & Performance

In Chapter 4 of DeepCrawl's Ultimate Guide to Site Speed & Performance, discover some of the key considerations for mobile performance and the pros and cons of using AMP as a solution.

User-centric Site Speed Optimisation

Chapter 5 of DeepCrawl's Ultimate Guide to Site Speed & Performance explores how to optimise sites for the user's perception of speed by focusing on above-the-fold content and the next pages they'll visit.