Best Practice

Best Practice

15th December 2021 • 11 min read

SERP Content: Using Structured Data to Drive More Organic Traffic

Using Structured Data to Drive More Organic Traffic Key takeaways: Structured data determines the ‘rich snippets’ that search engines display…

Best Practice

13th December 2021 • 11 min read

Crawling vs Indexing Controls for SEO: Which Signals to Use (& When)

Crawling vs Indexing Controls for SEO: Which Signals to Use When Optimizing your site’s crawlability and indexability is fundamental for…

Best Practice

8th December 2021 • 18 min read

How to Improve Website Crawlability with Sitemaps

How to Audit & Improve Your Sitemaps for Better Website Crawlability — While SEO best practices are constantly evolving with…

Best Practice

30th November 2021 • 14 min read

How to find 404 errors on your website — and what to do with them for better SEO (HTTP Status Codes)

How to find 404 errors on your website — and what to do with them   — It goes without…

Best Practice

24th November 2021 • 22 min read

The SEO-Revenue Funnel: Visualizing the Path to Organic Search Success

The SEO-Revenue Funnel: Visualizing the Path to Organic Search Success — What is the SEO-Revenue Funnel? The SEO-Revenue funnel is…

Best Practice

16th November 2021 • 11 min read

SEO Tips for the Holiday Shopping Season and Beyond

SEO Tips for the Holiday Shopping Season and Beyond — Holidays are big business for offline and online businesses alike.…

Best Practice

25th October 2021 • 10 min read

5 common website crawlability issues — and how to fix them

5 common website crawlability issues — and how to fix them Is your website as crawlable as you think it…

Best Practice

11th October 2021 • 11 min read

5 eCommerce SEO mistakes that are bloating your website

5 eCommerce SEO mistakes that are bloating your website Ensuring that your eCommerce website can be easily crawled and understood…

Best Practice

4th October 2021 • 3 min read

Recap and Key Takeaways from Google’s 2021 “Search On” Event

Recap and Key Takeaways from Google’s 2021 “Search On” Event     Google’s 2021 Search On event took place last…

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